Overview
Audience Activation, the automated, Fullpath's AI-based lead nurturing system, enables dealers to generate new revenue from existing CRM customers by leveraging data, identifying new opportunities, and engaging customers with scalable, hyper-personalized, omnichannel communication across an optimized platform.
The expanded campaign view page is where you can view and track the more granular campaign performance of an individual campaign, as well as view who has interacted with this particular campaign.
Navigation
You can log into your Nurture Dashboard to view and analyze performance and dive into campaign performance by visiting the Audience Activation Campaigns page and selecting the campaign you'd like to view from within the list: