Audience Activation, the automated, Fullpath's AI-based lead-nurturing system, enables dealers to generate new revenue from existing CRM customers by leveraging data, identifying new opportunities, and engaging customers with scalable, hyper-personalized, omnichannel communication across an optimized platform.
The Audience Activation Email Templates page is where you can view and track email template performance as well as view and edit individual templates.
The Email Templates page is nested under the Audience Activation solution in the lefthand menu:
The Email Templates page shows a list of all email templates on the account. Each row represents a single template, which can be used across multiple campaigns, and includes the following information and metrics: the template name, template type, the number of campaigns using the template within the selected date range, the number of shoppers engaged with this template within the selected date range, the number of shoppers who became active within the selected date range, email opens, email clicks, page views, and new leads.
All data visible on the overview page may be viewed within a selected time frame by clicking on the date range bar in the upper right-hand corner of the page. The default is a 30-day view from the current date.
Click on the ⋮ to the right of the row in order to view the expanded Template page for this specific template.
Edit or Add Custom Email Templates
Audience Activation supports both edits to existing system email templates, and allows you to add your own text based custom emails as well. Learn more about adding custom email templates.