Alana Deluca
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Activity overview
Latest activity by Alana Deluca-
Alana Deluca created an article,
CDP: Dynamic Audiences in Audience Activation
Overview The Dynamic Audiences enable customers with CDP Pro to create, sort, and save lists of Shoppers with filters and conditions applied. These Shopper lists may be leveraged within the Audienc...
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Alana Deluca created an article,
Merge Tags in Audience Activation Engagement
Overview In order to further personalize emails and SMS created using a custom template or a custom campaign, you may want to use merge tags in the text. Merge tags are one way to insert dynamic co...
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Alana Deluca created an article,
How to Find CRM ID within DealerSocket
This article will tell you where to find the CRM ID within DealerSocket. 1. Click on the ? icon in the top toolbar. A dropdown will appear. 2. From the dropdown, select System Info. 3. This will o...
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Alana Deluca created an article,
CDP: Reports
Overview The CDP Reports provide specific reporting on several elements of the CDP and Dealership Data Layer. The reports include an Overview report, Website reporting, CRM/ DMS reporting, and Inve...
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Alana Deluca created an article,
CRM Link: Reynolds and Reynolds
Overview CRM Data is a critical source of Data that the Fullpath CDXP utilizes across various marketing and sales solutions in order to connect and enhance interactions and customer engagements as ...
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Alana Deluca created an article,
CRM Link: Momentum
Connecting your CRM to the CDXP In order to sync Fullpath CDXP with Momentum, as the customer, we will need you to reach out to your Momentum representative to request the following: A Daily SFT...
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Alana Deluca created an article,
CSV Requirements for Inventory Feed Providers
Overview When integrating with an Inventory Feed Provider, Fullpath requires a list of information from the provider. This article outlines the information that must be provided via CSV file. Fullp...
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Alana Deluca created an article,
GPT: Shopper Icebreakers
Overview Shopper Icebreakers are contextual opening statements that Fullpath ChatGPT will use to strike up a conversation with visitors on your site. These statements range from a simple offer of a...
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Alana Deluca created an article,
Website Engagement Modules
Overview Fullpath's Website Engagement widget has many modules that are activated based on your shoppers' intent signals. Some of these modules are always on, while others can be enabled/disabled w...
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Alana Deluca created an article,
Dealership Level Settings: User Management
Overview Every person at your dealership plays a crucial role in the success of your business, and different employees have different needs in terms of access and reporting within your CDXP. The U...